Editorial

Breath Life into Your ContentA press release is not what it used to be. Writing website copy for a solar company is different than a feature story for a new art gallery exhibit. Attention spans are briefer, patience is thinner, headlines are bolder and copy is shorter.

Your voice is important. How you say something, and how the reader, visitor or prospect receives that, is our job.

We can deploy a number of writing styles that best fit the intended outcome and audience. From press releases, websites, ad copy, stellar headlines and marketing copy for persuasive pieces to crafting feature stories, interviewing and writing original copy for books, we are all about representing you the client and your voice.

A good editor is often required when the project demands it. We have worked with editors for years and have quite a bit of that talent ourselves, so the editing work tends to run smoothly, with precision and on time.

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